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Membership Emails

Below is a sample of the emails you can expect to receive when signed up to Blok London.

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In 2016 we opened the first BLOK in Clapton. Our mission was simple; bring class-based training to our neighbourhood and create design-led spaces that inspire exercise and foster community. Fast forward four years and things have grown far beyond our expectations. We've opened two more studios in Shoreditch and Manchester and are steadily building a global digital community on BLOKtv (134 countries and counting!)

In March we were just about to launch our second crowdfunding campaign when lockdown happened. Like everyone, we wondered how the next few months would play out, but one thing was clear to us. The time for our push to digital had come. We accelerated our plans to build
BLOKtv and created a new platform for live classes and video on demand content. It was a great success and BLOKtv now attracts over 2,500 people per week from all across the globe.

We built BLOK on the belief that exercise is profoundly important to people's wellbeing. The last few months have hammered this home and truly showed us the power of the BLOK community. The growth of digital fitness presents a huge opportunity for us to grow that community far quicker than we could ever have done with physical sites alone. As a result, we will be launching our second crowdfunding round in the coming weeks with a clear vision - the exponential growth of BLOKtv.

When we did our first raise in 2018 we raised ?891,790 from 571 investors. People invested as little as ?10 and as much as ?50,000.

Every one of them is a valued BLOK shareholder, playing a pivotal part in our future.

Since we then, we've achieved some pretty impressive things:
  • Our revenue reached ?2.4m in 2019 - 300% growth since first round. 
  • We opened BLOK Manchester with a record first 4 months of trading thanks to our engaged community of loyal customers.
  • And since the start of lockdown, we've accelerated our plans, launching BLOKtv. In just three months, we've grown BLOKtv rapidly. To date we have had 30,000 plays of our video on demand classes and over 35,000 users have joined live classes.

We have already secured significant lead investment, but BLOK is all about community, and we believe enabling our members to own shares in BLOK is the best way to foster that community. To do this we will be making a limited number of shares available through Crowdcube, a crowdfunding platform. 

If you're interested in joining us on the next part of BLOK's journey, please register now via our investment page,
 and watch our teaser video. Once registered, you will get exclusive early access to secure your investment before the round is opened to the public and Crowdcube's 800,000 investors on August 31st.
Thanks as always for your continued support. We're so proud of what we've built and we hope that you enjoy being a part of it as much as we appreciate having you.

We are very excited about the future of BLOK and look forward to sharing more with you ahead of the raise.

Ed, Max & Reema
BLOK Founders

Investments of this nature carry risks to your capital as well as potential rewards. Please Invest Aware. Approved as financial promotion by Crowdcube Capital which is authorised and regulated by the Financial Conduct Authority ( no. 650205)