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Hello James,

Single Page Applications (SPAs) are becoming more and more popular as they provide developers with the flexibility to build fluid and scalable digital experiences.

Unfortunately, leveraging SPAs often means losing critical marketing features such as preview, editing, content reuse and personalization.

The good news: it''s now possible to pair your SPA with a CMS to give both developers and marketers the level of control they need. 
Look for a CMS that:

• Is API-based
• Decouples content from presentation
• Can provide live preview & editing
• Supports a hybrid setup
• Brings personalization on the server side

Check out this report to learn how to use SPAs with a CMS to create a win-win situation for both marketers and developers.

Thanks
Algirdas

PS: Not sure what CMS platform would suit your needs? Read this article on how to choose a CMS platform for your business.

Hello,

With kind regards,

Tim

Hello James,

Monolithic CMS solutions are dying. Companies want open CMS solutions that are flexible and future-proofed.

This next generation software allows organizations to innovate quickly and stay competitive in the future.

Bloomreach CMS is the favorite solution due to its:

• Microservice architecture that enables enterprise-class flexibility and scalability
• Open API approach that allows for interoperability with other best of breed solutions
• Headless deployment which ensures it is "future-proofed" against the emergence of new channels over time

In this report you can learn how a flexible and open CMS allows for a lightweight, faster and more flexible integration to orchestrate an intricate web of technology, regulations, and customer expectations.

Thanks,
Algirdas

PS: Missed my last email? Take a look at this report to learn how to use SPAs with a CMS to create a win-win situation for both marketers and developers.

Hello,

With kind regards,

Marcel

Hi James,

Fast moving businesses need a CMS that''s agile enough to build, launch and iterate omnichannel experiences at speed.

Bringing a headless CMS into your tech stack is a sure way to tackle these challenges.

But what headless CMS capabilities should digital leaders pay most attention to?

In a world with an ever-increasing number of customer touchpoints and business technologies, a modern headless CMS should have the ability to:

• Work with multiple front-end frameworks such as React, Angular, Ember, Vue and others
  
• Provide WYSIWYG content editing for marketers across SPAs
• Have native, component-based personalization
• Easily integrate with external and internal applications
• Provide quick time to value

If you want to find out more, you might find this article on the 5 must have features in a headless CMS useful.

Happy reading!

Alice

P.S. In case you missed it, I've shared our latest white paper on the Top 5 CMS Trends in 2019. You can access it here.

Hi James,

Did you know that a staggering 56% of customers will switch to a competitor if provided with a better customer experience?

CMS plays a central role in creating and delivering an engaging and personalized customer experience, therefore should be your main priority when rethinking your tech stack.

But how do you make sure you choose the right CMS vendor?

Gartner saved you some time and put together the 2019 Magic Quadrant for Web Content Management summarizing the functionality of CMS solutions.

Take a look at this report to identify the most suitable vendor that fits great into your digital strategy.

Enjoy and speak soon,

Algirdas

PS: In case you missed my last email, read this to learn about the 5 points to keep in mind when selecting a CMS for your service business.

Hello James,

Bosch Power Tools were struggling. Like most companies today, they were under pressure to create a next generation experience but they had a complex legacy technology stack and multiple brands across many regions.

Dealing with a number of monolithic systems and CMSes made experience management siloed, expensive and difficult to maintain. They decided to act!