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Every single talk will be available in the Confab on-demand library for a full year after the event . including recordings of our three days of live broadcasts! Here are just a few of the topics we'll cover:

• Modern search experiences (Dan Newman, NPR)
• Building a UX writing discipline (Katherine Bradshaw-Jones and Dan Ramsden, BBC)
• Evaluating content success (Dana DiTomaso, Kick Point)
• Accessibility in content, UX, and organizational culture (Eileen Webb, webmeadow)
• DIY project management for content strategy (Dayana Kibilds, Western University)
• Building a community of practice (Keri Maijala, LinkedIn)

• Live speaker panels with audience Q&A
• Book club discussions with your favorite content strategy authors
• Small group networking sessions
• Real talk with content strategists in quarantine

Dear friends,

If you've been to Confab before, then you already know it's a big old content party-complete with cake! While we may be home eating cake in our pajamas this year, the virtual antics continue. 

Don't miss the fun-here are three ways to get yourself a spot at Confab:

1. Apply for the Confab Equity Scholarship  

• You are a Black person 
• You are an Indigenous person 
• You are a person of color 
• You have a disability
• You identify as LGBTQIA+ 
• You have lost your source of income due to COVID-19 or are experiencing a financial crisis 
• You can articulate another way you are experiencing inequity  

2. Register with your team for a discount 

• Groups of three or more: GROUP10 (enter the code for each person during the registration process) 
• Higher ed employees: HIGHERED10
• Nonprofit employees: NONPROFIT10

3. Save with early bird pricing  

Already excited to see your faces in May!

Team Confab

Dear friends,

OH HAPPY DAY! The Confab 2021 program is here-happening online everywhere for three days of talks, panels, fireside chats, and plenty of opportunities to connect with a global Confab community. 

You'll get to hear insights from companies like Netflix, Dropbox, and Shopify, and from supersmart speakers we know you'll love.

• Help engineers write more successfully
• Test longer-form content and messaging
• Advocate for underrepresented users
• Collect and tell stories at scale
• Build sustainable contact practices for climate resilience
• Introduce trauma-informed design into crisis communications
• Create invisible user journeys
• Understand content strategy for audio experiences
• Grow your career in content strategy

Reminder: Prices jump December 18

The Confab Equity Scholarship

Need help?

Already SO VERY EXCITED about this year's program,

Team Confab

Confab will take place online May 18-20

Will the program still be the same?

• A live broadcast of talks, speakers, and special activities
• Q&A sessions with speakers about the content strategy topics and trends you care about most
• Demonstrations of helpful tools and processes
• Networking opportunities within smaller groups
• Plenty of online antics (Karaoke? Cake decorating? We're not telling.)

Come join your people at Confab

2020 Sponsors

Dear friends,

Today's the day! Registration for Confab 2021 is now open. Save up to $200 when you register now with early-bird pricing.

Confab is online everywhere, May 5-7

• Full access to three days of our live online broadcast 
• Exclusive membership to the Confab 2021 Slack community
• Live speaker Q&A sessions with some of the brightest minds in content strategy 
• Small-group discussions with new friendly faces
• On-demand Confab video library-available for a full year!

Who's speaking at Confab?

• Sophie Tahran, The New Yorker 
• John Paz, Atlassian
• Clay Delk, Shopify
• Keri Maijala, LinkedIn 
• Candi Williams, Nationwide Building Society 
• Erika Hall, Mule Design 

Register before prices jump 

We're here to help! 

Already excited for 2021,

Team Confab

• Give a heads-up to friends who could benefit from the Button 2020 Equity Scholarship. 
• Forward this email to all your favorite product content nerds. 
• Tell Slack groups and social media that this is the week to register! 

We're doing it. The thing we never do. WE ARE GIVING PEOPLE A DISCOUNT.

Save $100 off your Confab ticket, today only!

Yes. It's real. To receive your discount, simply enter the code FLASH100 at checkout.

Flash sale ends tonight (Friday, May 15) at midnight PDT. 

Grab your ticket and join in on the virtual fun.

You deserve it.

It's been a rough few months. Give yourself these gifts:

• Time with content strategy experts from Atlassian, Harvard, BBC, Capital One, Shopify, HubSpot, Intuit, LinkedIn, Slack, and more
• Interviews with your favorite content strategy authors
• Exclusive access to the Confab 2020 Slack community-which is already buzzing with energy and new friends!
• A front row seat to the Confab Highly Unpredictable Variety Show, which will include some exceptionally mediocre acts (several performed by surprise celebrity guests)
• A full year's access to all live broadcast recordings and pre-recorded sessions

Not sleeping until Monday, 

2020 Sponsors

• A three-day live broadcast of stellar talks, panels, authors, and virtual antics 
• A year of unlimited access to all recorded conference content
• Live Q&A sessions with some of the brightest minds in UX writing and content design
• Small-group conversations with new friends and colleagues
• Exclusive membership to the Button Slack community
• Virtual social antics to break up the tedium of pandemic life 

Ready for your 10% group discount code?

Dear friends,

It's time! Join us May 18-20 as we make history with the first-ever virtual Confab.

Read on to find out:

• Who's speaking
• What your ticket includes
• What will happen 
• How you can meet people 
• How to win a free ticket 

Who's speaking?

This year, we're welcoming speakers and panelists from Atlassian, Adobe, Hubspot, Intuit, BBC, Capital One, Shopify, NPR, Harvard, Alibaba, U.S. Bank, LinkedIn, Allstate, and so many more.

We're also interviewing some of your favorite content strategy authors, including Meghan Casey (The Content Strategy Toolkit), Sarah Richards (Content Design), and Michael Metts and Andy Welfle (Writing is Designing). 

As always, Kristina Halvorson (founder of Brain Traffic and author of Content Strategy for the Web) will be your host-this year, coming to you live from her home in St. Paul, Minnesota!

What does your ticket include?

Every Confab attendee gets unlimited access to all three days of the live event, plus an entire year's access to the on-demand library of recorded talks-which means you can have a little Confab in your life all year long! You'll also get free Confab socks, shipped right to your home, and some surprise digital swag.

What will happen during Confab?

The event will take place over three days, with plenty of breaks to accommodate your work-from-home reality. You'll experience:

• Amazing talks
• Lively panel discussions
• Author interviews
• Tool demos
• Small-group discussions 

But wait, there's more! We're also hosting:

• Confab's Got Talent: Attendees will compete in a cake decorating contest, a pet show, and a variety show (see below for more details)
• International cocktail/mocktail-making hour
• Trivia night
• Karaoke (yes, really)  

How will you meet people online?

Our conference platform also allows you to easily schedule online gatherings with friends new and old. Happy hours, dinners, watch parties, yoga, content therapy-the possibilities are endless.

Need a free ticket: Sign up for Confab's Got Talent!

For the first time ever, Confab is hosting live competitions! Sign up to compete-and for a chance to win a free ticket if you're selected.

Select an event to learn more and sign up:

• The Confab Cake-Decorating Contest (May 18, 3:30-4:30 p.m. EDT)
• The Confab Pet Show (May 19, 3:30-4:30 p.m. EDT)
• The Highly Unpredictable Confab Variety Show (May 20, 3:30-4:30 p.m. EDT)

Submit for Confab's Got Talent

You deserve Confab this year.

Everything is slightly terrible right now. Confab 2020 is here to give you a glimmer of joy, togetherness, and hope.

Purchase your ticket, or throw your hat in the ring for the chance at a free pass. Either way, we want to see YOU at Confab!

Counting down the days,

Team Confab

2020 Sponsors

What topics are best to pitch?

• Analytics and measurement 
• Content design 
• Content management 
• Content modeling 
• Enterprise content 
• Inclusion and accessibility 
• Research and analysis 
• Roles and processes 
• Social media strategy 
• Strategy 
• Teams and stakeholders 
• UX/UI writing 
• Visual design 
• Workflow and governance

Where is Confab 2021 happening?

What makes for a really great proposal?

When are proposals due?

Who's coming to Button?

Tickets are limited