Lives on Hold, our new awareness campaign, launches online today. We know there are many thousands of families living with dementia who are unaware of the advice and support we can offer them through our Helpline, advice leaflets and videos.
We want to ensure that they, like you, know about and are able to access the vital support that our dementia specialist Admiral Nurses provide.
The one and two minute videos show how life for carers of people living with dementia is similar to living in lockdown for many months and often years. As life begins to get back to a new kind of normal for most people, families living with dementia will see little change.
The main videos feature three of our ambassadors - Jim Broadbent, Phyllis Logan and Adelle Tracey - as well as reality star Georgia Kousoulou and musician Naughty Boy, all of whom have or had relatives living with dementia. Admiral Nurses, carers and staff also talk about what they miss most about life before lockdown.