Original Digital Experiences, Crafted and Brought to you by the Creative Community
From 22-26 June, LIONS Live is a curated digital experience that blends original thinking, expert perspectives and beautifully produced short films, crafted in partnership with the most creative companies on the planet. Here's some of what's coming up.
What has Wyclef learnt over his career? In a special edition of his ''At Home With'' series, LA-based producer, Hyla, talks to the rapper, musician, activist and actor Wyclef Jean to uncover the winning formula behind his success.
How exactly does a deepfake work? Renowned innovators and VFX specialists, Framestore, demystify the technique. With the help of celebrity guests, they explain how manipulating pixels through Machine Learning could open up a whole new world of creative possibilities.
Plus, a look ahead to 2021 in a Cannes Lions President''s Briefing with Pernod Ricard''s Chairman & CEO, North America, Ann Mukherjee on the evolution of the Creative Effectiveness Lions in response to today's world. And a forecast on what's next for creativity in a Future Gazers session with Cheil Worldwide's Group CEO Pully Chau.