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4/18/2020

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Membership Emails

Below is a sample of the emails you can expect to receive when signed up to Light Blue Software.

Welcome to Light Blue...
ENDING TODAY: Get more organis...
Christmas and New Year support...
Mapping your client''s journey...
Managing your finances with Li...
How to Master Virtual Viewings...
Reminder: Activate Your Trial...
Resources to help your busines...

Start your 30 day trial now!

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Hi Noah,

You''re moments away from making your photography business better organised, more productive, and even easier for your clients to work with - just log in to your account to download your free 30 day trial, and get started.

There are some things to setup when you first open Light Blue, but fear not! You''ll be guided through the basic setup, and you should be able to start using Light Blue in just a few minutes.

We know that using new software can be overwhelming, so to help you get the most out of your Light Blue trial, we'd like to offer you a free one-to-one training session.

We use screen-sharing software that allows us to provide bespoke support to you in the comfort of your own office or studio, and although we usually charge for this service we're offering you a free 30-minute session.

This is a great opportunity to get some help with setting up Light Blue to suit your business, or get some training that's tailored to your specific needs.

If you'd like to take advantage of this offer, please send us an email and we'll arrange a session with you.

With best wishes,
Tom @ Light Blue Software

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Hey Noah, we''re here to help you get more organised, for less!

Our special offer ends today, so don''t miss out!

Offer ends in:

Use BF50 to get 50% off your first 6 months.

30-day money back guarantee.

Buy Now

The 30 day money back guarantee means you can take up the offer and save now but cancel within 30 days to get a full refund if you think we''re not the right fit for you. We''re sure that you''ll be happy that you made the right choice, but want to give you some peace of mind. It''s basically like having a free trial.

Bring all of your business admin together into one powerful and easy to use platform.

Work smarter
? Everything you need to know about all of your jobs is in one place.
? All of your client information and communications are linked together.
? Use clever templates for emails and text messages.
? Workflows keep you organised so that nothing gets forgotten.
? Email and text messages can be scheduled automatically so routine messages get sent at the right time.
? Never forget to send an invoice again with our automated payment reminders.

Easier to work with clients
? Online contract signing automatically confirms a session when your client signs, plus take a booking fee at the same time.
? Questionnaires and forms allow your clients to do your admin for you.
? Break large invoices up into manageable instalments using payment schedules.

Here to help you
? Light Blue can give you the big picture, which helps with making smarter decisions.
? Desktop and mobile apps allow you to work even when offline.
? Dedicated support team for easy set up and migration.

? Existing customer? ?

We're here to help. In case you haven't heard about it yet, we've been offering a cheaper subscription to anyone who's been affected by the COVID-19 pandemic. Please visit our blog for for more information.

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Light Blue tech support over Christmas and New Year

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Merry Christmas from the Light Blue team

Although we're still hard at work here in the Light Blue bunker, we thought we should take some time out to let you know when we'll be available to help anyone who's going to be busy over the Christmas and New Year period.

We're here to help over the festive season, but we're going to be taking a bit of a break and won't be answering emails quite as quickly as normal between Christmas and New Year:

We'll be offering our normal email support hours until Wednesday 23 December.
We'll be offering limited email support on Thursday 24 December.
There'll be no email support available on the UK holiday of 25 December.
We'll be offering limited email support 28-31 December.
There will be no email support available on the bank holiday of Friday 1 January.
Normal email support will resume on Monday 4 January.

We'd like to take this opportunity to wish all of our customers a restful and enjoyable Christmas. 2020 has been a tough year and we hope next year will be much better for all of us. We''re here to help you make the most of the opportunities that 2021 will bring!

With best wishes and season''s greetings from,
Tom, Ian, and Dani

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Hi Noah, what''s the one thing you should do to make your business stand out to your clients?

If you ask successful photographers, they'll tell you that focusing on delivering great service to your clients is the key to building a great relationship with them and providing a great experience.

We spoke to Jennifer Sinclair about the journey she takes her clients on and how Light Blue helps her to do that.

Mapping your customer journey

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Hi Noah,

Have you ever felt that preparing for your tax return seems to be a last-minute job? Or that financial decisions can sometimes feel a bit like guess work?

The financial tools built in to Light Blue can help to save you time and give you the bigger picture.

Join Ian & Dani for a webinar that covers how to use Light Blue to help you to manage your finances and to send information to your accountant (or to work with other accounting tools).

In case you missed our offer of help in our recent newsletters, we''re reducing the cost of Light Blue for all of our subscribers who are affected by the pandemic. You can find out more about this on our blog.

We''re here to help, so please email us or book an online 1:1 meeting if there''s anything that we can do for you.

With best wishes,
Tom Catchesides

Founder of Light Blue Software

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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View this email in your browser

When it comes to viewing sessions, we're all familiar with the ideal scenario.

You invite clients to your studio at a mutually convenient time, put the kettle on, pop some biscuits on a stylish plate and spend a few hours together selecting and curating the perfect set of images.

Impressed by the personal service, professional advice and comfortable rapport, they place a decent-sized order and say they'll be in touch about booking a future shoot.

But what happens if you can't physically get together? Whether that's because of the challenges posed by a global pandemic or, in simpler times, just due to geography, there is a solution.

Established photographer Suzanne Black shares her insight into conducting virtual viewings, a way of coming together that still keeps it personal.

Master virtual viewings

Copyright ? 2020 Light Blue Software, All rights reserved.
You are receiving this email because you created a Light Blue account at www.lightbluesoftware.com.

Our mailing address is:

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Your 30 day Light Blue trial is ready to go!

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Hi Noah,

It''s Tom here, founder of Light Blue Software. This is just a quick reminder that you created a Light Blue account a few days ago, and haven''t yet activated it.

You can log in to your account now, to download our desktop app and start your first 30 days with Light Blue.

If you have a question, or are struggling to get started, please send us an email, we''d be happy to help!

With best wishes,
Tom @ Light Blue Software

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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Resources to help your business succeed ??

Hey Noah ,

Tom, Dani, and I have been really busy over the past few months helping customers to get the most out of Light Blue, and it''s been a great experience.

There have been a few recurring themes on those calls, so I''ve assembled a few useful resources to help your business as we''re starting to come out of lockdown.

One of the greatest assets you''ve got in your business right now is your client data.

Catch up on this free webinar that shared ideas and approaches that use information about work you've done in the past to create new revenue and help your business to bounce back from lockdown.

Watch the webinar

Keeping in touch with your clients helps you to build a great relationship and deliver excellent service. We''ve created ten essential email templates for photographers to get you off to a great start:

Enhance your email templates

Would you like to make it easier for clients to confirm their bookings remotely?

Our online contract signing service is popular because it makes it easy for a client to confirm their booking, agree to your terms & conditions, fill in a questionnaire, and even pay a booking fee. They can do all of this from the comfort of their own home, so you don''t need to meet in person or post paperwork to them.

Confirm bookings quickly

Did you know that you can link powerful scheduling tools like Acuity & Calendly with Light Blue so clients can book sessions online?

We''ve got a step-by-step guide which walks through how to set this up and save time when dealing with your clients:

View the guide

Join our Facebook community

If you haven''t already signed up to our Light Blue user group on Facebook, now''s a great time to do so. It''s an excellent place for asking questions and giving other photographers hints and tips on how you use Light Blue. We''d love all of you to join the group, whether you''re a long-term Light Blue user looking to get more out of it, or new to us and still learning how it works. Join here

If you would like help with any of the resources mentioned, or would like to get more out of Light Blue, please don''t hesitate to reach out - we''re here for you!

With best wishes,
Ian

Light Blue Software

101 Teversham Drift

Cambridge, England CB3 1LL

United Kingdom

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