A quick preview of what this email contains.
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Dear?Madsen Friend,
I am finally undertaking the task of?March''s Madsen Newsletter. I have put it off. It is?hard to know what to say at a time like this. So (fair warning) this is going to be raw and personal, because that''s just how life feels right now.
DIFFICULT TIMES
The struggles are real. The fear is palpable.?
In our own little family, we have experienced pain and loss in the past couple of weeks. We lost Jared''s mom, unexpectedly. She fell into a ravine while out on a morning walk with a friend, and sustained multiple critical?injuries. She never regained consciousness after the accident, and the difficult decision was made to let her go.
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This is one of Jared''s first bucket bike prototypes, with his mom in the bucket. She?literally squealed with?delight over each of Jared''s new creations, and has been his biggest fan over his lifetime.
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We were in Mexico for our annual Sand Castle Trip, at the beautiful Akumal Bay Beach and Wellness Resort when we received the news of Grandma''s accident. (The resort gifts us a room once a year, so that Jared can delight the guests with his sand art. Pretty nice gig, right? I know - I can''t complain! It is hard work for Jared, but he can''t sit still on a beach anyway and loves to create. It''s a little "second job" for him, and pure luck for the kids and me!) Jared built his tallest castle yet the day that Grandma passed. We hoped she was out there, somewhere, enjoying it.
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Akumal Bay, Quintana Roo, Mexico
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We were away for one week. When we returned home to Salt Lake City, it felt as if we were entering a whole different world. While in Mexico, the NBA canceled their season, quickly followed by the domino of other shutdowns and cancellations. Due to the new social distancing regulations, we were not able to plan a funeral for Grandma, and a family-only graveside service was held. Families stood distant from each other in small groupings;?the lack of intimacy and hugs was keenly felt in such a raw circumstance as that. Everything felt strange. Still does.
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SILVER LININGS
We have been talking a lot in our family about "Silver Linings". Every family, every person, in this global experience of COVID-19 is experiencing their own unique struggles. No matter how big or small, the trials are here and real for each of us. Some of us having to miss?graduations, lose?career-dependent sports seasons, cancel weddings, families?undergoing some serious financial difficulties and stress, businesses falling apart...
The SILVER LINING for us this week has been seeing many of YOU out with your families on bike rides. I know it''s a simple thing, but it has made our hearts literally LEAP WITH JOY. Words cannot describe, actually, how rewarding it has been to see people outside making memories (while maintaining social distance) on their bucket bikes. CHEERS to #bucketbikeadventures. And, THANK YOU, for sharing these moments with us. We''ve always known that we have the best community ever, but our knowledge has multiplied this week!
We love you???????.
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?IN THE MADSEN SHOP
As you know, we are a small family organization here. THANKFULLY, this has allowed our operations to safely continue as normal during this pandemic. Bikes ordered will still be shipped out on time - within 1-3 business days. All bikes?arrive to customers fully assembled + tuned up + test-ridden by Payton, our skilled mechanic. Once your order is placed, you will receive a phone call from Mindy, our?friendly?office manager, to confirm all the details of your order and to walk you through the shipping/delivery process.
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MARCH - 0% FINANCING
This month we are offering 0% interest to our customers who qualify. You can order your bike today, make low monthly payments, and MADSEN will cover all the interest for the length of your loan. It''s an incredible offer, and we hope to see many of you out riding soon! The offer also applies to all accessories and e-kits.
In addition to the 0%, THIS WEEK ONLY please use this $100 off FAMILYBIKE code towards your new bike. Let''s get your family out riding this spring????.
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BUCKET BIKE ADVENTURES
while Social Distancing
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MADSEN COMMUNITY ROCKS
National Down Syndrome Day was on 3/21 (for Trisomy 21). I hope you are lucky enough to know someone personally who has Down syndrome. How lucky my family is?to?love my beautiful niece, Mary, who has Down syndrome. Mary has a twin, Elizabeth, who is typical. They are 14 years old. Mary has brought so much joy into the lives of her family and friends, and has changed us all for good.
MADSEN celebrates differences.
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Hang in there. Find comfort in knowing this is a global experience. We hope you can find joy in your loved ones at this time.
See you on the road (at a safe distance???)?
Jared and Lisa Madsen | 800-206-0941
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148 West 4650 South, Murray, UT 84107
with ??? from?MADSEN Cycles
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