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Is influencer fraud an issue in 2020? And what can you do to optimize against it in 2021? This article gives some hidden tips you'll definitely appreciate.

No matter if you're a consumer or seller, you've probably got some questions about Instagram's shoppable feature.?

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Every year we gear up for social media platform changes both with the Pixlee product and as marketers ourselves. The good news is a lot of the trends that we saw last year will carry forth into this new year. No matter your goals or channels, your community will need to be a priority. Here's what you can expect for this next year on social.?

How are you measuring influencer success? This article explores multiple ways to measure the success of your influencer marketing program in 2021.

TikTok comes from the opposite direction. Instead of what Hollywood thinks we want, its content comes straight from its consumers...The result is that with low to zero production budget, random kids and influencers alike make things with millions of Likes.

TikTok + Influencers = a match made in heaven for brands. Here's what you need to know about influencers on TikTok.

Is that meme worth trendjacking or should you get a TikTok account? This guide explains some tactics that can actually improve your social performance.?

These three strategies will help your brand attract diverse advocates and expand your audience.

The first pillar of community management is of course, the community you're managing. Here are ways to make sure your community is inclusive of your whole audience.

These four tips will help keep your community management game on-point this year.

Whether you're a marketer or an influencer, learn these 5 tips to making your next collab a true success!

With school starting again, here's how universities are looking to build interest and excitement with a generation fixated on the influencer economy.

We think collecting accurate information about the performance of your brand's Instagram account should be simple, straightforward, and of course, aesthetically on-point. Check out these additional metrics you can get with Pixlee:

Keeping your customers engaged beyond top-of-funnel channels can be challenging, especially if you don't know what you're looking for. Learn how to engage beyond likes and shares.

Is that meme worth trendjacking or should you get a TikTok account? This guide explains some tactics that can actually improve your social performance.?

These three strategies will help your brand attract diverse advocates and expand your audience.

Video marketing grew significantly in 2020 thanks to creators and video platforms. Here are some takeaways to consider for next year as well.?

Travel has faced a challenging year, but a few key marketing decisions now may impact how easy travel can recover in 2021. These 7 tips are helpful for connecting with guests - even if for the future.

Keeping your customers engaged beyond top-of-funnel channels can be challenging, especially if you don't know what you're looking for. Learn how to engage beyond likes and shares.

Major CPG company P&G is taking a stand on it's media supply chain - they're going authentic, and so should you.

Brands have to know what this newest generation needs in order to reach them effectively.

Influencers may be overhyped for Gen Z - but microinfluencers touch on the need for authenticity and connection. Here's how you can work with them to succeed.