This site did not show evidence of storing passwords in plaintext.
This site does allow secured connections (https)
This site did show a clear way to unsubscribe from their emails
This site does verify your email address.
Membership Emails
Below is a sample of the emails you can expect to receive when signed up to shopbeckyhiggins.
Welcome! We are so glad you are here! Your account with Becky Higgins is now active. The next time you swing by, you can save time at checkout by logging into your account. We'll fill in most of the blanks for you, so you can get back to cultivating a good life and recording it!