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Do you want to build a THRIVING agency with a PROVEN marketing engine?

Would you like to spend just 1 HOUR per week on marketing?

Yes please-sign me up!

Check out our workshop to learn.

How to attract 3-5 High-Value Clients Every Month for Your Digital Agency in Less than 1 Hour Per Week

We'll cover:

• How to build a predictable plan that doesn't rely on word-of-mouth and referrals
• How to establish yourself as the authority in your market (so you can be pickier about who you work with and how much they pay you)
• 3 key marketing strategies to make sure you NEVER have to cold call again

Join us this Thursday for a free workshop to learn all this and more.

>>> September 24th, 2020 at 12:00 PM Eastern

>>> Click here to register

Spend 90 minutes on this live, interactive workshop, and you'll start going in the right direction with your agency.

Work smarter...

...not harder.

I look forward to meeting you on Thursday!

Brent Weaver

UGURUS

Struggling to get leads and clients right now?

Guess what...

The fundamentals still work.

You just might need to rebuild what was decimated in the recent tsunami.

Do you need to be clear about who you serve?

Yep. Need to target an audience.

Do you need to identify channels to reach the audience?

Yep. Need to build awareness. (Think about who needs your help...You''ll probably need to change language/messaging on this to make it more relevant right now.)

Do you need to talk about current problems your ideal client faces?

Yep. Need to attract prospects.

Do you need to establish that you have the experience to get your clients results?

Yep. Need to be the authority.

Do you need to create a clear path to engagement?

Yep. Need to acquire your leads.

The problem is that the "cheese has moved" as Spencer Johnson said. And you can either sit back and wait for things to get back to normal, or you can suit up and get to work.

(Or maybe sweatsuit up.)

There is a good chance that systems you had to attract clients a couple months back have been disrupted, or soon could be. And that means you must rebuild. Create new engines to attract clients based on what''s relevant for them RIGHT NOW.

Pivot your message.

Pivot the problems you solve.

Pivot your solution.

But stay calm and work the fundamentals. Do the same things you did to build up your business in the first place. It might feel like you''re starting over, but that''s just the reality of this new economy.

Want a refresh on the basics?

Check out our Agency Accelerator page for some great resources, including info on finding clients and The 3 Golden Laws of Selling. Or go to our Blog for tons of articles.

If you need help putting a strategy to work for your agency, book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through these crazy times.

We''re right there with you.

Stay healthy!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

If you want to scale, you need a healthy and growing list.

A healthy list is one that you email, build a relationship with, and, ultimately, leverage.

You have to use it...

If you don''t email them, the engagement of your subscribers and their interest will soon die out.

And many agencies build lists only to never send them anything.

In fact, some owners worry that if they keep sending emails, people will unsubscribe.

Does that sound like you?

Well, if you don''t email them you''re wasting an opportunity.

Worried about unsubscribes?

The truth is, you can't avoid people unsubscribing. But if the content that you send them is helpful, most people on your list will be thankful for it. In reality, only a tiny percentage of all people on your list will ever leave.

And those who do, despite you sending them great content, were not a good fit for you anyway. Don''t sweat it.

You have to grow it...

Naturally, you still need to keep driving new subscribers to your list. Just keep in mind that while events and business cards are valid ways to get email addresses... they''re really slow.

If you want to grow your list fast, you need to use lead magnets - pieces of content that you're giving away in exchange for somebody's email address. A lead magnet may be a piece of skyscraper content, a book, or even a webinar or an infographic.

The key here is that you need to have multiple magnets. One won''t cut it.

The more magnets you have, the higher the chance that a person will be interested in something and give you their email address.

While lead magnets are critical, it's traffic that you need to be thinking about. If you're starting out, consider doing free content partnerships.

And if you have the budget, paid ads will give you the fastest (and, if you optimize them) best results.

Now, start emailing!

Want to learn more about becoming a successful agency owner?

Check out our free ebook, "The Agency Freedom Model"...

DM me with the words "FREE EBOOK".

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, freebies, and more. Click here now and become a Profitable Agency Owner.

3. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

Hi Jacob,

As an agency owner, you know best that running a business is full of challenges. However, overcoming them is also the key to growing your agency.

That's why today, I challenge you to take a step that can help your business grow.

The great thing about this challenge: it's quite easy.

If you want to see results, just take action -- Please, promise me that you will!

The challenge should you choose to accept:

Reach out to 5 people who can help you grow your agency.

This could be anyone.

• An existing client,
• An influencer,
• Someone you've previously worked with,
• A person that you have discussed a partnership with who can push your business forward.

The key is to find those who can genuinely help you with your business.

Naturally, the outcome will depend on the people that you choose. But the key here is not to overanalyze things.

Do it this week - not next week, not next month. The time is NOW!

Create a list of people that can help you move forward - pick five names and reach out.

Call them, email them. Whatever works for you.

Get in touch with them and see what kind of momentum you can build.

Don't get discouraged if these contacts don't respond right away.

Give them some time, but be sure to follow up on those who don't respond.

The great part

This challenge works even during quiet periods, like holidays or weekends, when people might see your email and pay more attention because their inbox won't be as full as usual.

It allows you to keep momentum going, especially when you have nothing in your pipeline.

Sometimes, these quick hits can bring you a lot more business than you'd expect.

Learn more about how we help agency owners with our free ebook, "The Agency Freedom Model".

DM me with the words "FREE EBOOK".

We''re right there with you.

Until next time,

Brent Weaver

UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

Do you want to build a THRIVING agency with a PROVEN marketing engine?

Would you like to spend just 1 HOUR per week on marketing?

Yes please-sign me up!

Check out our workshop to learn.

How to attract 3-5 High-Value Clients Every Month for Your Digital Agency in Less than 1 Hour Per Week

We'll cover:

• How to build a predictable plan that doesn''t rely on word-of-mouth and referrals
• How to establish yourself as the authority in your market (so you can be pickier about who you work with and how much they pay you)
• 3 key marketing strategies to make sure you NEVER have to cold call again

Join us this Thursday for a free workshop to learn all this and more.

>>> November 5th, 2020 at 12:00 PM Eastern

>>> Click here to register

Spend 90 minutes on this live, interactive workshop, and you''ll start going in the right direction with your agency.

Work smarter...

...not harder.

I look forward to meeting you on Thursday!

Brent Weaver

UGURUS

When the Right Tools Get You Nowhere...

Do you ever feel like you "know" everything you need to succeed, but for some reason, you''re just spinning in place without the progress or momentum you need to succeed with your business?

I felt like that for almost eight years before I finally "got it."

Here are some lessons that I had to learn the hard way...

* Your agency website doesn''t really matter...

* Your portfolio isn''t going to get you that next lead...

* Blogging on your website is *almost* a waste of time...

* There are two "stages" that you need to go through before you start advertising...

Finish reading this and SO much more on our new Facebook Group -

Profitable Digital Agencies

See you in the group!

Brent Weaver

UGURUS

I see one mistake that agency owners make over and over again.

Maybe you''ve done it, too.

You hire a VA and start off with a big load of work. But eventually you find the pile runs out, and you''re looking for ways to fill their time.

But you have so much to do! It''s not all stuff you can hand off to them, though, so you continue to invent work for the VA to do.

Sound familiar?

If so, you aren''t operating your agency based on seats. Instead of focusing on accountabilities, you base your whole recruitment process on titles.

Often, the problem runs a lot deeper-and doesn't end just with VAs.

Think about a project manager.

What does a project manager do? They manage projects. They create Gantt charts, schedules, watch milestones, create tasks.

So, do you really need ALL the tasks that a specific "title" can do for you?

Probably not. That's why, before you hire somebody, ask yourself a few questions:

• What are the different people that should be in your business?
• What type of people are they?
• What are the actual *tasks* that they have to get done to keep your business running?

Think of everything from big jobs that require specialized skills and several hours per week, down to things that take 15 minutes every Monday to check something.

Once you have the list of tasks, you can then organize those tasks into various seats and name them.

This will prevent you from inventing work you don't need just because you believe someone should do X and Y because of their title.

Surprisingly, if you think about a VA, there's almost never a seat called "VA". Instead, it's a type of employee. And, depending on your business needs, your typical VA can sit in a variety of different seats.

Some common seats one VA could cover include:

• Customer support
• Marketing assistant
• Billing admin

You might be busy enough to need individual people for each of those seats.

If you plan your business like this, you may have a VA with "virtual assistant" type of skills but they add real value working on "genuine" tasks.

That''s what you should aim for.

Instead of using them for "invented" VA tasks-let them use their skills to actually help your business.

Need help identifying the seats, key accountabilities, and outcomes in your agency?

I go a lot more in-depth into the topic of seats (and hiring people) in UACADEMY.

First step:

Click here now and book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Hi Jacob,

I''m looking for 5 agency owners doing at least $100k/yr that are looking to double their income in the next 12 months.

Reply with "DOUBLE" if you''d like to learn more.

Brent Weaver
UGURUS

How do you get the freedom to do what you want inside your agency?

You need to get others to do the things that you don't want to do-or that are preventing you from scaling-for you.

But where do you start? Especially if your agency invoices for a huge variety of services?

Luckily, there''s an easy way to figure this out.

Just think about it like this...

Your services likely fall within two or three of what I call "business units". The common examples include "SEO," or "Web design". The unit with the highest share of the total revenue is likely the one that you specialize in.

This will be your starting point and the first scalable seat that you need to create.

Now, it's time to ask yourself:

What would it take to remove you from the process and have somebody else take over?

I want you to answer this question no matter what. Often, clients will tell me that they absolutely have to stay in that role and that there's no way someone could do it for them.

But this simply isn't true. If you want to scale-you have to let go.

Once you accept that you need to create a new seat, think about what it would take to do that.

Are you going to pay more to bring a new person onboard?

Cool, now you need to figure out how to afford to fill the seat.

For example, you might have to raise your prices by 10% or 15%.

But the numbers don't matter. What matters is that you let go of this mindset of being irreplaceable.

Once you do that-find the person who'll replace you. They might already be in your business or you might have to recruit them.

Define the seat and break down what you need to do to fill it.

Want to learn more about becoming a successful agency owner?

Check out our free ebook, "The Agency Freedom Model"...

DM me with the words "FREE EBOOK".

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, freebies, and more. Click here now and become a Profitable Agency Owner.

3. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

What your clients need isn't always what they want.

Here's the problem.

Way too often, agency owners focus on the needs of their clients right off the bat.

Sure, you all have something your clients need.

But the reality is, your clients have no idea what they need. At least, in the beginning, they don't. They only know what they want. When they find your site and it only plays to their needs, only a handful of people will connect with you.

How do you overcome this?

You need to avoid using lengthy lead magnets that are focused on talking about the needs. Stop explaining the whole process in detail.

Show the client that you know what they want.

Understanding their wants will also help you map out your magnet. And it''s a critical thing to do if you want to build an effective one.

You can''t just jump into creating a lead magnet with no plan. If you do so, you'll waste your time and end up with one that's not as effective as it could be.

Most likely it'll be too long, not interesting to your audience, and nobody will want to read it.

Plus, mapping allows you to build the lead magnet FAST.

Why is speed so crucial?

You want to build your lead magnet fast because it allows you to focus on two things:

• Getting traffic. Nobody is going to see your lead magnet if you don't get people to visit your landing page.

• Optimizing data.

Building your first one takes some guessing. But instead of spending 10 hours on it, it's better to create a few magnets focused on the pain points of your audience - and checking which perform best.

Later on, you just kill off those that aren't working and optimize those that are.

Want to learn more about becoming a successful agency owner?

Check out our free ebook, "The Agency Freedom Model"...

DM me with the words "FREE EBOOK".

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, freebies, and more. Click here now and become a Profitable Agency Owner.

3. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

Hi Jacob

Today I want to show you how to uplevel the way you talk about your business to what I call high value language in order to get higher prices for the services that you deliver.

When somebody asks you what your business does, it can be really easy to do one of two things:

1. Talk about the commodities that you deliver without actually talking about the value you deliver for your clients
2. Only talk about the value, and never talk about the thing that you actually do for your clients

We don''t want to play this kind of a guessing game with people.

We want to talk about the value of our offering in the context of what we do, so that clients are able to easily get it - when they''re able to easily get it, they''re going to contact you more often and buy from you more often because they won''t be confused.

So what I want to share with you today is a quick framework of nested circles that you can create to help you discover and talk about the levels of value that you provide.

Watch my video to get the trick to go from low level commodity language to high level value language.

I did an entire training helping my clients to uplevel their value proposition to create high value conversations with prospective customers.

In this training I literally walk you step by step through a bunch of different value proposition frameworks including the kind of nested word framework we just covered, to make sure that when we are communicating your value proposition it''s dialed in with your prospective clients.

So if you''re interested in that training click the link below to watch the full video and connect with us on chat.

Tell our team that you''re looking for the Value Proposition Training and we''ll give you all the good stuff absolutely free!

Uplevel your value proposition and get higher prices for the services that you deliver.

Watch this short video and get started now.

Until next time,

Brent Weaver

UGURUS

Do you want to learn 7 critical lessons from the pandemic that will revolutionize the future of your agency?

Absolutely-sign me up!

During this free live training I'll show you:

• How to PROTECT and PIVOT your agency so you can stay PROFITABLE in challenging times
• What the top digital agencies are doing right now to win more high-ticket clients than ever
• Why your services are in MORE DEMAND now than ever in the history of the internet

Join us this Thursday for a free workshop to learn all this and more.

June 18th, 2020 at 12:00 PM Eastern
Click here to register

Spend 90 minutes in this interactive workshop, and you''ll start going in the right direction with your agency.

See you Thursday!

Brent Weaver
UGURUS

What you do now will determine how you fare after this is all over...

Many businesses need to cut back on hours, and some must scale back operations.

These cuts may or may not have a long-term effect. But there is one area that you can be sure to cause a negative lasting change if you slash it.

If your clients are pulling back on their investments in marketing, websites, content, branding, and advertising...

You need to talk to them about why this might be the #1 reason they go under AFTER this crisis.

Marketing takes time to get results.

You can''t just "turn it off" and then expect to "turn it on" and the results will flow.

Make sure you and your clients are maintaining a minimum viable marketing investment during this downturn. There''s going to be a lot of noise when it''s all over and what you did while things got hard will determine how you fare later.

* If you can''t generate revenue...

* Work on building your list, if you can''t do that...

* Work on building your audience, if you can''t do that...

*Work on building connections and partnerships

There''s always SOMETHING that you can do for your clients to get them a positive ROI right now or in the future.

And for yourself.

If you need help having "the tough conversation" with your clients to keep them investing with your agency, let''s talk.

Apply online today to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists.

Stay healthy and *find the opportunity*!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

If you want to stand out, stop using your experience and skills as one of your selling points.

Guess what your competitors are saying? We have 20 years under our belt!

Our firm has a combined 30 years of experience!

So what?

X number of years does not guarantee great results.

So...what does?

Here's the problem with the "years of experience" approach:

Almost every agency out there boasts the same thing - they are experienced and have the best skills.

But you know what?

Your experience and knowledge are not what your clients want to hear about.

At least, unless you tell them how you are going to use it to help them solve their problems.

So, how can your message make you stand out in a crowd?

More importantly, how can you get all that on paper in a way they'll understand?

You need to unpack your intellectual property (IP).

Think of your IP as your cookie cutter. Every time you use it, you get the same outcome. You turn your knowledge into something tangible that will delight your clients.

But how do you do that?

You need to look at the stages you take your clients through to deliver results, like the discovery and strategy processes, for example.

Each of these stages is unique to you and it shows your way of handling things. It''s something nobody else does.

For instance, you may be asking questions that are unique to your agency during a client interview.

The key is to use that uniqueness for each of the steps.

Define it and give it a name that's unique to your business and then you'll have a model that you can turn into an IP. It doesn''t need to be complicated or particularly creative-using your agency name in the process name works just fine.

You'll be able to leverage that model to show that you know what you're doing and that you are doing it differently from your competitors.

And naturally, you'll need to laser-focus on your intended outcome.

If you can't tell your customers what they get, you won't be able to take advantage of your IP.

Want to learn more about becoming a successful agency owner?

Check out our free ebook, "The Agency Freedom Model"...

DM me with the words "FREE EBOOK".

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, freebies, and more. Click here now and become a Profitable Agency Owner.

3. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Brett Linkletter is the CEO & CoFounder of Misfit Media. He has an aggressive willingness to take on new challenges and a strong understanding of scaling a business from scratch. His vision is to disrupt the restaurant marketing space by empowering business owners with predictable, scalable marketing strategies so they can grow their business based on insights and data, versus guesswork and course correction. Brett's specialty lies in creative content creation, brand messaging, social media growth hacking, and business development.

Episode highlights:

• The silver lining of being hyper-niched during a major market swing.
• The biggest problem Brett's team solves in the restaurant industry.
• Are restaurants reluctant to work with a niched agency because they have their competitors as clients? Brett weighs in.

Run time: 34:17

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Own Your Market - coming soon
Becoming an authority in your market is just one read away... Do you want a free copy of my new book? Just reply to this email. Go here to find out more about the book!

2. Apply for a free Agency Growth Session
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

3. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

How do you deal with the reality that some clients, projects, and retainers might be at risk to get reduced or canceled?

Many of our clients are fortunate enough to see an increase in projects due to the demand for online presence. Others aren''t so lucky.

And everyone wants it all a little faster and a lot cheaper.

How do you navigate that conversation?

Here are 4 steps to help you avoid a loss:

• Work with each of your customers to create a plan to pivot their business. Use your expertise to help them change how they think about marketing, advertising, and their online presence right now.

• Help make their strategy relevant. The second they lose a connection to the current times, they''ll start looking to reduce or cancel. They might think that because their office doors are closed, it''s time to stop marketing. This couldn''t be further from the truth! And don''t just jam out a few ideas. Help them agree to an actionable plan.

• Help them find money. Can''t help them make more money? Help them see that there are ways to pay for your services. Think SBA and the stimulus package. There are debt forgiveness and emergency loan programs available now.
  

• Do more with what you''re offering. Add bonuses and extras to your contracted work to show the incredible value you offer them. Maybe offer to double the work you''re doing at the same price over the next 90 days.

This is an important conversation that you need to nail in the right way, or you could see yourself in a quick free-fall of revenue.

Our #1 goal is to help you protect your core agency so you can ultimately get back to profit.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through these crazy times.

We''re right there with you!

Apply online today to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists.

Stay healthy!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Trina Fisher is a co-owner and co-founder of Left Right Labs. Over the last 13 years, her agency has worked with business owners to help build bigger, better, more beloved brand for their clients. They''ve launched over 100 brands -including Laila Ali, Katalyst MD, and Optimum EFX.

Trina and her business partner are students of UACADEMY.

Episode highlights:

• Why Trina works with the top 10% of her industry, and how she attracted them.
• How Trina's agency positioned themselves to be ready for their "big break".
• How Left Right Labs looked three years ago vs. now (especially WHO they worked with).
• How Left Right Labs gets people to pay for discovery.
• Insights on running your own process on yourself-like when Left Right Labs redid their own website.

Run time: 41:41

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in.

Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for the full list

2. Apply for a free Agency Pivot Session.
Now is the time to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists. Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Michael Reynolds is President/CEO of Zephyr. Solving small business website design by helping agencies avoid profitability traps like over-thinking design, paying too much for development, and getting stuck in plug-in hell.

Episode highlights:

• How Zephyr managed to successfully create a CMS as an agency when so many try and fail.
• Problems that agency owners commonly have. Can you relate?
• Why Michael is trying to get people to think more simply-especially in these crazy times.
• Why websites are essential right now-and how website revenue is increasing.
• Why content is so important, and how Zephyr approaches it.
• What efficiency has to do with custom design vs using a theme.

Listen now

Enjoy the episode!

And stay strong, my friends.

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. - Click Here

2. Apply for a free Agency Growth Session.
Our team will help you quickly and rapidly identify what''s holding you back right now from getting freedom (and profit) from your digital agency. - Click Here

Are you still looking for new clients?

- Brent

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Clodagh S. Higgins is a Business Coach & Consultant for Digital Marketing Agencies with the Growit Group based in Ireland and works globally. An ex-HubSpotter, she has worked with over 500+ agencies around the world, helping them on the areas of sales, marketing, services, scaling, and growth in their businesses so that they can deliver exceptional results for their clients.

She wrote a book called The Happy & Healthy Digital Agency and hosts the Agency Life podcast.

Episode highlights:

• The differences between working with employees and working with entrepreneurs, especially how they handled the pandemic.
• On entrepreneur burnout during the pandemic.
• .and employee burnout.
• Symptoms of burnout (don't ignore them!).
• EOS implementation and how it fits into the current times.

Run time: 40:10

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in.

Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for the full list

2. Apply for a free Agency Pivot Session.
Now is the time to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists. Our team will help you quickly identify what''s holding your agency back right now. - Click Here

How can you know what customers are thinking?

Maybe Covid and the New Economy isn''t a big deal.

Or maybe it''s all they think about.

So, what''s keeping them up at night?

What problems could you be solving?

Are you missing the mark in your messaging, or in what you offer?

Listening to your audience is where the magic happens.

If you want to learn about the real needs and wants of your customers, you need to interview them.

But, just "interviewing" them is not enough. If you're going to go through all the hassle, you'd better listen to what they tell you.

Listen to what they say but also pay attention to how they say it.

Also, you need to listen to what they don't say.

Use open-ended questions. It will encourage them to elaborate on issues that they maybe haven't thought about.

All that will allow you to get into your customers' heads.

You'll understand the problems that are bothering them the most, and be able to talk to them about those problems.

And you need to do this if you want to ensure that your marketing and messaging is on-point.

But how will you know that you're doing the right thing?

That you're asking the right questions and getting the right answers?

You have to verify with orders.

At the end of the day, customer development is all about getting orders.

It doesn't matter how many people praise your services...

If they say that you're amazing but don't write you a check, you've missed the mark.

You don't want empty words.

Your goal is to get business.

Naturally, you might need more than one meeting for that. Use the first conversation to learn about their problems. At the end of it, try to arrange a follow-up.

If they agree, you have permission to make the transition from learning to offering something.

But if they don't say yes to that second conversation, you need to revisit your interview. Check everything from the script to whether you focus on the right things.

Once you find what needs to be improved, you'll be able to make changes and offer them exactly what they need.

Want to polish your customer development process? I go a lot more in-depth and share interview scripts and other tips in UACADEMY.

First step:

Click here now and book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

People are always asking me why I am so passionate about niche markets.

Why being a jack-of-all-trades is no longer an option...

Why I''ve taught thousands of agency owners how to find their niche...

Why so many of my clients have seen success following my formula...

The thing I love most about niche markets is that I get to make a huge difference for digital agency owners just starting out in entrepreneurship.

Investment and money can only go so far in helping someone accomplish their goals in marketing and scaling an agency. What many entrepreneurs really need is advice and direction.

I decided I could do more for agency owners by providing them with the mentorship and guidance they need to succeed, especially in uncertain times.

No one gets to the top alone.

Mentorship has been a key part of my own life and business success, as it is for many successful people.

Here's the exciting part about what I''m doing now...

I''m launching a brand new book, where I share ALL of my best processes, frameworks, and life lessons that have allowed me to help thousands of digital agency owners scale their business fast and without stress.

It's called Get Rich In The Deep End, and this book is packed with actionable steps to scale your digital agency, maximize your time and money, and succeed in both your business and personal life... everything I talk about in UGURUS courses and webinars.

The book provides the exact system agency owners can use to become the authority in their market, own a niche market, and never live off word-of-mouth referrals again.

In the next 12-months digital agency owners have the opportunity to massively scale their company while helping some of the hardest-hit businesses rebuild and thrive after the current economic crisis.

Where do you want to be in a year?

Get Rich In The Deep End makes it easy. This book is like having me as your personal mentor.

Better yet...

When you order now, you can get immediate results with the Get Rich In The Deep End Field Guide - a FREE Digital Download when you pre-order - with thousands of dollars worth of valuable advice you can put into practice today.

Want to learn all of my secrets and find out the EXACT steps that I''ve used to help thousands of digital agency owners find freedom in both business and life?

Then you NEED this book...

Buy Get Rich In The Deep End and get ALL the bonuses here!

Cheers and happy reading,

Brent Weaver
UGURUS

"It''s not ok to sell right now."

"I can''t ask people for money."

"Selling is unethical during a crisis."

Hold on a minute.

Taking advantage of people is unethical.

Being opportunistic is unethical.

HELPING.

SERVING.

SOLVING.

These are so incredibly necessary right now.

And that''s all "sales" should have ever been. Helping a client to discover, identify, and solve a real problem in their business or life.

If you''re sitting on the sideline right now...

Waiting for the right time...

Afraid to make a mistake...

Fearful that you could offend...

Then use this email as the wakeup call you need to get in gear and start MOVING to help your market. Help your clients.

Perhaps you have past clients you haven''t spoken to in months. They could be SUFFERING right now because they don''t know what to do.

And here you are, sitting with a LIFE RAFT.

A suite of tools to help your client succeed online in the NEW ECONOMY. Build them a website. Create content. Grow audiences. Grow reach. Build influence.

What if your clients and prospects are on the verge of drowning and you could help them?

Sitting this one out isn''t serving them. It''s not serving you!

Get in the action. Put your hand out. Start helping.

And in doing so, you can start to have conversations with businesses and organizations and you''ll find opportunities to help in real, meaningful, and authentic ways.

You''ll sell again. And money will flow. And it will feel good. You''ll help them. They''ll help you.

And we''ll get through this.

Together.

If we can help your agency get unstuck and moving, then I''d love an opportunity to do just that.

Click here now and book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Unlimited WordPress tasks for digital agencies at a fixed monthly cost with UnlimitedWP (sponsored).

Jason Swenk has literally written the book about growing an agency from nothing, to two eight-figure agencies with clients like AT&T, Hitachi, Lotus Cars, and eventually selling his agency. We talk with him about his new agency.

Episode Highlights:

• What to look for when acquiring agencies.
• How to have the right systems in place for your agency to scale without you.
• Realize the true valuation of your agency by looking at the EBITDA.
• Scale without having to do the extra work.
• Buying a company without cash is possible using fast, creative ways to purchase.
• Create three channels to grow your agency.
• How to find and acquire companies the right way.

Run time: 31:36

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

2. Apply for a free Agency Growth Session
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

3. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

Are you ready to win more high-value deals?

=> You can master an easier sales process

Sales are STILL IMPORTANT.

The basics are still there and working well for my clients all around the world.

They''re winning deals and HELPING their clients navigate this new world with project after project.

Do you need to brush up on how to win more deals?

?? You can learn 9 Sales Principles that I''ve used to close millions in projects

?? You can remove the stressful emotions from sales

??You can land big clients without feeling like you''re over-promising

Join us this Thursday for a free workshop to learn how!

PLUS if you attend you'll get access to example proposals from$22,850, $50K, $60K, and $100K projects I''ve won.

Proposal templates + Simple sales tactics
= You''re going to make more money with an easier sales process

Thursday, May 28th
10:00am Mountain/USA (12:00pm Eastern)
Click here to register

Spend 90 minutes in this interactive workshop, make more on your next deal.

See you Thursday!

Brent Weaver
UGURUS

PS. Only LIVE attendees will have access to the Bonus Proposal Download Pack that includes actual won deals and templates that you can use for real-life $22,850, $50k, $60k, and $100k deals.

Do you want to build a THRIVING agency with a PROVEN marketing engine?

If the answer is yes, attend our free workshop to learn exactly what to do.

Yes please-sign me up!

Check out our workshop to learn.

How to attract 3-5 High-Value Clients Every Month for Your Digital Agency in Less than 1-Hour Per Week

We'll cover:

• How to pick a winning niche that is right for you
• How to establish yourself as authority in your market (so you can be pickier about who you work with and how much they pay you)
• The #1 content framework to build you as THE AUTHORITY so you clients will pay you top dollar

Join us this Thursday for a free workshop to learn all this and more.

September 10th, 2020 at 12:00 PM Eastern

Click here to register

Spend 90 minutes on this live, interactive workshop, and you''ll start going in the right direction with your agency.

Work smarter...

...not harder.

I look forward to meeting you on Thursday!

Brent Weaver

UGURUS

Attract 3-5 High-Value Clients Every Month for Your Digital Agency in Less than 1-Hour Per Week

Yes please-sign me up!

And why the best hedge against economic uncertainty is to build a THRIVING agency with a PROVEN marketing engine...

During this free live training I'll show you:

• How to pick a WINNING niche so you can overcome your dependence on referrals
• 3 Key marketing strategies to make sure you NEVER have to cold call again
• The #1 content framework to build you as THE AUTHORITY so you clients will pay you top dollar

Join us this Thursday for a free workshop to learn all this and more.

July 9th, 2020 at 12:00 PM Eastern

Click here to register

Spend 90 minutes in this interactive workshop, and you''ll start going in the right direction with your agency.

See you Thursday!

Brent Weaver
UGURUS

"It''s ten times easier to sell to existing clients than to new ones."

Then why do so few agencies choose to call, email, or even text their past clients?

Especially right now when they need them most?

Perhaps a fear of rejection...

Or of not knowing what to say...

Maybe unsure if they got results the first time...

The best excuse I hear is this one:

"If they needed me, they would let me know."

That mindset is brutal. And it doesn''t get you very far.

Here''s one that will serve you better:

"Out of sight, out of mind."

When you aren''t putting yourself in front of your list of buyers on a regular basis, someone else is. Perhaps your past clients don''t know all the ways you can help them. Perhaps they''re too busy to even pick up the phone (or maybe they didn''t want to bother YOU!).

Whatever the reason, honestly, it doesn''t matter.

What matters is that you have a list of people that have bought from you in the past and you haven''t touched base.

And that''s a missed opportunity.

So right now, while it''s harder to generate new sales due to the 2020 Challenge, it''s probably a good idea to dig deep into your past client reservoirs and start getting front-of-mind to see if or how you might be able to help.

Chances are, your past clients would love for you to touch base. For you to let them know you''re still around and can serve and help in new ways. That you have their best interests in mind. That you care.

I recommend that all of our members touch base with their clients at least once every 90 days. That means actually getting ahold of them and having a conversation. And if you can''t get ahold of them, try back once or twice a week until you do. Get "eyes on them" and make sure you''ve heard first hand that they''re ok and there''s no way you can help them.

But if you can... make them an offer. Tell them how you can help, what results you''re getting for other clients, and if you have any kind of short-term fixes or discounts that could get the ball moving faster and for lower amounts of money.

If you need help putting this strategy to work for your agency, feel free to book a free agency pivot session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through these crazy times.

We''re right there with you!

Apply online today to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists.

Stay healthy!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

We all love it when we call a potential client, take them through a checklist, and sign the deal.

The problem is that the best deals don't always get closed during the first call.

Clients like to argue, negotiate, and delay making a decision.

Sadly, those delays can cost you valuable time.

It''s even worse when those clients don''t even know what they want to achieve.

To increase your chances of closing them, you need to map out their ideal results.

Explain to them how you're going to take their company from where they're at now to where they want to be.

Paint the picture of what''s possible. I call it "the island of sad" to "the island of happy".

Then they'll understand the journey you're taking them on and won''t have to ask as many questions. They'll be more eager to agree to your terms since you're now LEADING them.

Doing this allows you to achieve one other critical thing...

It shows the real VALUE you're going to offer them.

Of course, the bridge you create between current reality and results has to be believable. They need to trust you before they decide to work together.

Plus, it needs to be exciting. They want to feel the results even before they achieve them. If you fail to build trust and excitement, they might turn down the offer.

The good news is, with the right strategy call process, you can minimize that risk and start closing deals.

Want more info on how to get ahead in your agency?

Check out our ebook, "10k Blueprint" and get going down the right path...

DM me with the words "10k blueprint ebook".

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

2. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, freebies, and more. Click here now and become a Profitable Agency Owner.

3. Get Rich In The Deep End - order my new book now
Becoming an authority in your market is just one read away... Buy now!

You can quickly reach 100s or 1,000s of people in your niche.

What if we told you that you don''t even need to go to networking events, have a list, or buy ads?

Those are great paths to follow, but they don''t always pack the punch of this source.

Going this route establishes you as someone worth listening to.

Someone worth buying from.

The answer is influencers.

Every industry has them. And they are already in touch with your potential customers. They have email lists and social media followers made up of highly-targeted people.

That is, targeted people that trust that influencer, and rely on their good taste and opinion.

But, how do you find them? And, most importantly, get them to work with you?

Finding them isn't that hard. I always advise people to start by searching for blogs your clients might be reading.

The key here is to look for blogs that are for the people that you want to hire-not for the people that want to get hired.

For example, let''s say your clients are financial advisors. In this case, look for blogs of business growth consultants who help them. Other ideas include coaches, software providers, and founders of niche companies that got sold.

Simply speaking, you want to find the UGURUS of your market.

Another place where you can look is conferences and events in your industry.

Visit their websites and look for speakers and the sponsorship page. Both sponsors and speakers are worth looking at and reaching out to.

Of course, before you reach out to them, you can go through their social media channels. While doing that, check the content that they usually share.

Social media is actually another great place to look as well.

Other ideas include:

• Contributors to top industry publishers
• Your industry''s top podcasts
• Mastermind group hosts
  

Basically, anyone who's in touch with your audience and has a following could be a good fit.

You have a list of influencers. Now what?

It''s normal to start out thinking that these influencers are going to ignore you.

But the truth is, while they might seem famous in a micro-niche, they're going to be flattered if you reach out to them.

Of course, don't just outright demand that they do anything for you. Tell them what inspired you to reach out to them. Compliment their content and work on building a relationship. In the long-run, such a relationship can be an amazing source of customers.

There are so many ways to find and connect with influencers in your niche.

We have the resources and can''t wait to help you succeed.

Start here:

Click here now and book a free Agency Growth Session.

We''re working with agency owners around the world to grow their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Want exclusive content about how to grow your digital agency?

Proven strategies for attracting higher-value clients, raising your prices, and creating more leverage and profits?

And exclusive early-access content from things we''re up to at UGURUS?

Today we launched a free Facebook Community called PROFITABLE DIGITAL AGENCIES to do just that. As a valued member of our email list, we''re giving you first dibs on access!

In this group, you''ll get access to:

?? Exclusive behind-the-scenes content from UGURUS
?? Pre-interview banter and additional outtakes from our podcast The Digital Agency Show
?? Some of the top tactics we implement with our clients enrolled in our UACADEMY programs
?? Connection with other agency owners looking to grow profitable agencies
?? A place to get help from a community of awesome agency owners

And so much more...

=> Request access here

As long as you''re a digital agency owner looking to create a more profitable business, we''re the right community for you.

See you inside :)

Until next time,

Brent Weaver
UGURUS

How did they do it?

While some agencies haven''t been hit at all, others have been hit hard in a negative way, while others have EXPLODED with growth in the new economy.

They did it by mastering the virtual sale.

You might have been serving clients that had a strong virtual sales foundation.

Or perhaps you were selling courses or direct delivery goods and services.

Then there''s the massive amount of businesses that are trying to transform their brick and mortar into a virtual selling machine.

That''s where you come in. If you run an agency that does web design, digital marketing, branding, content, or social media...

Whether your clients have been hit hard, or your clients are thriving, you need to be able to let folks know that you can help.

Virtual sales presentations.

Webinars.

Marketing funnels.

If you''ve been slow to implement these strategies and tactics into your business, now''s the time to TAKE ACTION.

You need to master this new virtual sales environment.

Over the last few years, I''ve hosted hundreds of webinars and virtual sales events.

I''ve had thousands of people attend individual events (and in some cases as few as two attendees) and everything in between.

I want to teach you what I''ve learned about how to help sell in this kind of space.

How to make sure your agency is equipped to market, sell, and serve your market and clients during this massive migration to the virtual world.

This week we''re hosting a free training called, "The Virtual Sales Revolution," and I''d love to have you join us.

You''ll learn:

* The 9 core sales principles our clients are using to continue signing new clients right now

* ?The specific scripts you can use to feel better about selling in challenging times

?* Step-by-step sales objection handle for not just *overcoming* objections-but embracing them to help your clients succeed

* ?And much, much, more during LIVE Q & A...

>> Register here.

>> Thursday, April 23rd at Noon Eastern Time

Join us on Thursday and learn how you can turn it around.

We''re right there with you.

Stay healthy and *keep going*!

Until next time,

Brent Weaver

UGURUS

"I don''t want to be in this business anymore."

My heart sank.

A twenty-year business partnership imploded.

What could I do?

There was no arguing with facts. My partner was leaving and it was the beginning of the end.

Time to reinvent. Same as I had done so many times in my entrepreneurial career. It''s what we have to do if we intend to survive.

We''ve seen it with big brands...

Blockbuster. Kodak. Borders. MySpace. And so many more that have littered the roads of the American Dream.

"They didn''t run out of money. They ran out of ideas."

Here we all stand at yet another crossroads as we invent and reinvent a whole new economy. A new way of thinking about the world. A world where perhaps we have more in common than different.

A world that wants everything delivered.

On-demand.

Remote.

Virtual.

Faster. Better. Cheaper.

Last fall, at our annual conference called USUMMIT-a gathering of digital agencies growing and scaling their business-I gave a talk titled:

INVENT YOURSELF. REINVENT YOURSELF.

The talk was an experience share of one of the biggest reinventions of my entrepreneurial career.

I shared how I intended to reinvent how people build digital agencies to create more profit and freedom for the owners.

I shared the process that I think businesses can take when embarking on a reinvention.

And I shared how a drastic reinvention of myself and my business impacted me personally-and some of the things I did to cope with that reinvention.

I had no idea that six months later I would have to reinvent my business yet again and help many of my clients engage in one of their own biggest reinventions.

Just yesterday, one of my clients emailed me and said:

"Brent, I just want to let you know that I went back and watched your keynote from USUMMIT. I can''t believe how timely what you shared is for us all right now. You need to get that out there so you can help others."

Good call.

My own story of one of the biggest reinventions of my life.

So here it is. Unedited in its entirety. Ungated and free for you to watch.

If you''ve got challenges right now...

Frustrations.

Headwinds.

Stuff blowing up.

Fires to put out.

Clients in a slump.

Like my own reinvention, I know for certain that there will be unexpected and beautiful upsides. Upsides that might shape your life in new and unique ways. Upsides that become the best parts of who you are and the life you live.

And there''s something great about that. It might be hard to see right now... but I guess that''s where we have to have faith.

The sun will rise again tomorrow.

We will have yet another day to work and push and strive.

Watch the talk here.

If you need help putting a strategy to work for your agency, book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through these crazy times.

We''re right there with you.

Stay healthy!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Ana Maria Raynes is an entrepreneur, digital marketing expert, and CEO and Founder of Simplified Impact, a growth marketing agency for B2B companies. She was a co-founder of the Internet fashion startup Smart Is Cool, where she was responsible for social media. While working at Smart Is Cool, she was featured in Glamour Magazine.

Ana Maria worked for agencies in New York and Boston areas where she has led digital marketing campaigns for clients such as HSN, Wendy Williams, Football Legend Carl Banks, iHip for Snooki, Eastbay, Aer Lingus, and SkyMall.

Run time: 37:16

Listen now

Enjoy the episode!

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in.

Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for the full list

2. Apply for a free Agency Pivot Session.
Now is the time to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists. Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Ben Aston is a digital project manager and online entrepreneur. He's the founder of Black and White Zebra, a media company on a mission to help people and organizations succeed. He's also the founder of the largest and fastest-growing community of digital project managers called TheDigitalProjectManager.com, with over 500,000 visits per month and 4,000 members. He has more than 15 years of project management leadership experience.

• Skills you must develop to be a successful project manager.
• On those two dreaded words.scope creep. What you should do in the midst of it, and how to avoid it.
• Project management tools-picking them, trying them, and how they're different.

Run time: 28:20

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Get Rich In The Deep End - pre-order my new book now
Becoming an authority in your market is just one read away... Go here to find out more about the book!

2. Apply for a free Agency Growth Session
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

3. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

You can deliver outstanding work to your clients with every project.

Delivering top-notch work, again and again, is a tough job.

There's a lot that you need to remember each time if you want to wow your clients.

But, there's one thing that will make delivering consistent results easier if you have it.

We're talking about a solid process.

It's what distinguishes successful agency owners from those who struggle.

But how do you build it?

Every process consists of key steps designed to help you achieve your desired result. Once you know the result, you need to break down the process in a way that'll allow you to get there.

When you do that, don't worry about the number of steps that you end up with. It can be 20, 30, or even more-and that's ok.

You need to see the entire journey first. Only once you have it all in front of you, it's time to go to the next part-packaging your stages.

This is where you simplify the process.

Now that you have the steps, identify the stages you need to take to achieve your goal. In my case, I had 32 steps which I packaged into three stages: Traction, Authority, and Scale.

You can use the packaged stages to show to your prospects and clients. It will help you communicate what you deliver in a way that's easy for them to understand.

Here's a quick tip: aim to have an odd number of stages. Odd numbers just work better when it comes to helping people understand models and concepts.

Three or five stages should do the job here.

Once you have your steps packaged in the stages, it's time to name the process.

Don't over-complicate this.

It can be as simple as combining the name of your agency with a word like process or formula.

Ours is: UGURUS''s Stages of Agency Freedom.

Having a name for the process builds up your Unique Selling Point (USP).

Why?

It's simple. You're able to tell the client that this is the exact thing that you do and that nobody else does.

It's yet another way to strengthen your brand and stand out from the crowd.

Want to find even more strategies for growing your agency?

Start here:

Click here now and book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

What if something big comes up in your life and you need to step away from your business?

As a business owner, you're accountable for a lot.

In fact, you probably have a set number of things that you need to do on a daily, weekly, and monthly basis.

You probably measure whether or not you're doing everything you need to do.

However, sometimes you want to take a step back from some (or all) of your responsibilities. It could be you're going on vacation. Or it could be a major life event like having a child or spending time with someone who needs you.

These are examples of when you don't want that accountability.

It might actually be a great opportunity to keep something measurable going...

Instead of focusing on things that you want to do, you focus on what you don't want to do.

For example, you decide that you're going to check your email only once a day while you''re gone.

Or once in a week.

Or not at all.

But, just like with the things you''re supposed to do, reverse accountability can get tricky. Especially if you're used to checking on your business and staying available all the time.

That's why it's a good idea to find an accountability buddy. It could be your mentor or someone in your peer group.

The key is that you're not alone.

Find someone who can help you stick to your plans.

Of course, the scope of your reverse accountability habit will depend on how well your business is prepared for your absence.

We can help you build an agency that allows you to take a step back and take care of other important things.

Because life happens.

Join us and start celebrating your first hands-off vacation with other agency owners from around the world.

Start here:

Click here now and book a free Agency Growth Session.

Join us and get the support, education, mentorship, and community you need to find success.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Own Your Market - coming soon
Becoming an authority in your market is just one read away... Do you want a free copy of my new book? Just reply to this email. Go here to find out more about the book!

2. Apply for a free Agency Growth Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

3. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Andy Seth grew up in a motel in Los Angeles but never felt bound by his circumstance.

Andy's entrepreneurial journey has taken him through 4 successful seven-figure exits. His company Flow Marketing is recognized as being in the top 10% of B Corps worldwide.

Thriving in the face of COVID-19, Flow Marketing is on track for a $10M run rate in 2020.

Andy's agency is the nation's first accredited with federally registered apprenticeships. He's helped more than 1,000+ low-income students go to college on scholarship.

He is also a best selling author and music producer.

Episode highlights:

• Why requiring 2 years of experience is lazy, and what Andy's doing about it.
• Andy's current biggest struggles.
• On building a better system that outweighs Andy's personal brand.
• When the creativity started flowing, this is what Andy accomplished.and neglected.
• Sometimes employees don't keep up with growth. Here's what happened.

Run time: 40:40

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 3 ways I can help your digital agency:

1. Own Your Market - coming soon
Becoming an authority in your market is just one read away... Do you want a free copy of my new book? Just reply to this email. Go here to find out more about the book!

2. Apply for a free Agency Growth Session
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

3. Join our new Facebook Group
Join other digital agency owners from around the globe for fun insider access, tons of knowledge, and more. Click here now and become a Profitable Agency Owner.

Have you ever had a project that was ALMOST done. but you just couldn''t bring yourself to finish it?

Or maybe you built a marketing strategy that required you to repeat certain tasks every week, but you still quit after a week or two?

Let's say you planned to log into your LinkedIn account and do two hours of outreach every week. Or optimize your advertising campaigns or write a blog post every few days.

You started off excited, but the excitement died down once the task stopped being all new and shiny. Or something didn't go the way you planned, and you experienced some challenges that made you put it off, put it off, and put it off.

Another popular one: you didn''t get fast results and decided it's not for you.

You''ll find a lot in business comes down to this thing we call *follow-through*.

I am not perfect when it comes to following-through either. Based on my Kolbe assessment (take it if you haven't), I am 3-3-10-3. This means that I am three on fact finder, three on follow-through, 10 on quick start, and three on implementer.

Now, what does a lower number mean?

It means that I experience a lot more resistance trying to follow-through than someone who''s a 10.

This also means that if I kept forcing myself to do it, I'd quickly burn out.

Are you experiencing the same problem?

Here''s how I solve it.

Any time there's a task that requires follow-through, I look for tools and people to carry the weight of the task after I get the ball rolling.

For example, I have an agency that manages and optimizes my Facebook ads, and an agency that deals with content.

I outsource that frustration so it doesn''t fall through the cracks. I manage it before even trying to stay hands-on.

I love to write, so I often do. But when it comes to posting it on social, I use systems to delegate that stuff to other people.

Which brings me to this-never feel guilty because you can't follow-through. We all have our strengths and weaknesses.

Find people who can do the task for you, create systems, and let them carry the tasks forward. Then you''re free to do what you do best.

Are you interested in optimizing your systems and process?

First step:

Click here now and book a free Agency Pivot Session.

We''re working with agency owners around the world to pivot their business systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through.

We''re right there with you.

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Pivot Session.
Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Mike Arce is the Founder/CEO of Loud Rumor, an agency that's served over 2,000 fitness studios and wellness companies throughout the world. After spending 7 years in the fitness industry himself, Mike started an ad agency in 2009, and in 2016 he began exclusively working with fitness studios and wellness companies. Mike is also the host of top fitness business podcast, The GSD Show, top entrepreneur podcast, The GOAT Show, and of a top fitness studio business conference, GSDCON.

Episode highlights:

• How Mike's company has grown to 46 employees and maintained great results-in both numbers and culture.
• How Mike has helped his fitness space clients keep going during COVID shutdowns.
• How the economy has exposed people that were never meant to be business owners.
• How to invest, save, and have more energy-and how Kobe and Michael Jordan make it happen.
• On being coachable and capable of evolution.

Run time: 42:19

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in.

Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for the full list

2. Apply for a free Agency Growth Session.
Now is the time to book a complimentary 1-hour PROTECT, PROFIT, and PLAN session with our agency specialists. Our team will help you quickly identify what''s holding your agency back right now. - Click Here

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Michael Knorr is the VP of Marketing & Sales at That Company, a white label digital marketing firm servicing agencies. He educates agencies on how to grow and thrive by talking on how to improve their front end lead generation. That Company as a whole gives them their time back by not having to handle the day-to-day as their team of consultants creates big wins for their clients under their brand name.

Episode highlights:

• Michael's take on the "Covid Lottery" and how different industries are faring right now.
• What industry hit surprised Michael during the pandemic.
• If Michael is seeing any markets pivot back into health.

Run time: 31:27

Listen now

Enjoy the episode -

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in.

Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for the full list

2. Apply for a free Agency Growth Session.
Now is the time to book a complimentary 1-hour PROTECT, PROFIT, and PLAN session with our agency specialists. Our team will help you quickly identify what''s holding your agency back right now. - Click Here

You don''t have to give up!

One of our clients just got published 3 times in a single day.

Every day I''m watching as members of our community successfully pivot their agencies to stay relevant in a fast-changing environment.

Not only that... but we''re seeing them get opportunities that they never thought possible.

They are getting published, landing stages, being interviewed, and booking podcasts that have ignored them for MONTHS!

Why?

Because they''re TAKING ACTION instead of waiting for things to change. They''re adjusting to the NEW NORMAL vs. looking for BUSINESS AS USUAL. They''re teaching clients and potential customers how to market and stay afloat. They didn''t give up!

Where are YOU going to go from here?

Where do your opportunities lie?

Turn up the love! There are people out there who need your help.

What can YOU teach them?

What do YOU have to offer?

How can YOU help?

Whatever you do, just don''t slow down.

Don''t just wait and see what happens...

Make it happen.

We''re working with agency owners around the world to pivot their business'' ATTRACT, WIN, and DELIGHT systems in this new environment.

Join us and get the support, education, mentorship, and community you need to make it through these crazy times.

We''re right there with you.

Apply online today to book a complimentary 1-hour PROTECT, PIVOT, and PROFIT PLAN session with our agency specialists.

Stay healthy and *motivated*!

Until next time,

Brent Weaver
UGURUS

P.S. Whenever you''re ready... here are 2 ways I can help you grow your digital agency:

1. Go through our free "Agency Accelerator" training series.
Enjoy 24 value-packed mini-guides and courses on how to grow your digital agency. This series includes some of our best articles, interviews, webinars, and case studies all absolutely free without any additional opt-in. Right now we specifically recommend checking out the following:

How To Find Your Next Client

3 Golden Laws Of Selling Projects

A Virtual Agency Journey

Getting Prospective Clients To Follow Up

Gain Productivity In Your Business With This

Click Here for these and the full list.

2. Apply for a free Agency Growth Session.
Our team will help you quickly and rapidly identify what''s holding your agency back right now. - Click Here