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July 2019 NEWSLETTER

Connected Customer Journeys

Get our 3 tips to deliver relevant cross-channel experiences for big impact and high reward – for you and your customers.

GET THE TIPS

Yamaha's Brand Storytelling Grows Customer Loyalty

At IRCE 2019, we shared how Yamaha builds personalized customer journeys that last. Missed the presentation?

ACCESS THE SLIDES

Are Your Webforms User Friendly?

Follow our user experience (UX) tips to reduce user frustration and increase conversions on your webforms.

BUILD BETTER FORMS

WEBINAR

SEO Success Made Simple

In 30 minutes, get SEO tips to gain visibility, boost search engine results, and outrank the competition.

SAVE YOUR SPOT

Behind the Glasses:
WOW's CSR Committee

Get to know our Corporate Social Responsibility committee, the masterminds behind the best Whereoware events!

MEET CSR

GETTING SOCIAL

1st Annual Kick for a Cause Kickball Game

We kicked our fundraising into high gear to support the Boys and Girls Clubs of Greater Washington!

SEE WOW IN ACTION

	WHEREOWARE NEWS

SIGNED
We're excited to welcome new clients BlueCrest, and extend our relationship with Anne Lewis Strategies, C & F Enterprises, Creative Co-op Inc., IMAX Worldwide Imports, Ivystone Home, Southeast Marketing, Uttermost, Yamaha Motor Finance Corp. USA, and Yamaha New Business Development Division.


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August 2019 NEWSLETTER

3 Social Media
Mistakes to Avoid

Follow these tips to put the "social" back in your social media.

SAVE YOUR SOCIAL

Tech Silos Destroy - Superpowers of Connected Data

Tech tools that don’t share data destroy customer experience and waste your time and money. See how Pharos is different.

GET CONNECTED

Meet Acoustic (formerly, IBM Watson Marketing)

Same great features with a renewed focus. Get the details.

CHECK OUT ACOUSTIC

Behind the Glasses:
Devon Attends the 2019 Women’s World Cup

Our Product Designer and resident soccer fanatic watched team USA take the 2019 FIFA Women's World Cup in France.

KICK IT WITH DEVON

GETTING SOCIAL

Viva Las Vegas Market!

We had a busy Las Vegas Market, with great client meetings and events. Plus, our Sales Manager won "40 Under 40."

MARKET HIGHLIGHTS

AmericasMart Showroom

We debuted our brand new AmericasMart showroom; sharing our digital services and Pharos Product Suite!

SEE OUR SHOWROOM

	WHEREOWARE NEWS

SIGNED
We're excited to welcome new clients the American Federation of Teachers, Karen Alweil Studio, and Legend of Asia, and extend our relationship with: C & F Enterprises, Cuisinart, Dicksons, Inc., Ferguson Enterprises, Foreside Home & Garden, Michel Design Works, Nashville Wraps, Seracare, Tag Ltd., Yamaha Motor Finance Corp. USA, and Your Heart’s Delight.

RELEASED
IMAX Worldwide Home released their new e-commerce website, built by Whereoware. Learn more about the launch and see the coverage featured in Furniture Today, Home Accents Today, and Furniture, Lighting & Decor.


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SEPTEMBER 2019 NEWSLETTER

Account-Based Marketing 101

The ABCs of ABM: what’s ABM and how can it help you increase sales?

GET STARTED WITH ABM

Local Search Optimization Increases Conversions 41%

Discover how O’Grady’s Landscape optimized their on-site and local search strategy to increase traffic + conversions.

LOCAL SEO SUCCESS

A Big WOW Welcome to

Michael Mathias

We're excited to announce Michael joins Whereoware as Chief Executive Officer.

MEET MICHAEL

HIP-HIP HOORAY!

Whereoware Makes 2019 Inc. 5000 List

Whereoware landed on Inc. Magazine's Inc. 5000 list of fastest-growing private companies for the third year running.

CUE THE CONFETTI

WEBINAR

Changing B2B Buyer Preferences

What's changing, and what can you do to get and stay ahead of the curve.

SAVE YOUR SPOT

GETTING SOCIAL

End of Summer Happy Hour

Every hour is a "happy" hour at Whereoware. We chilled out for Wine-Down Wednesday at our end of summer soir�e!

DRINK IT UP

	WHEREOWARE NEWS

SIGNED
We're excited to welcome new clients CleanChoice Energy and Beacon Roofing Supply, and extend our relationship with: Beachcombers Coastal Life, Eastern Alliance Insurance Group, Ferguson Enterprises, Impact, Ivystone, and Robert Bosch Tool Corp.


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OCTOBER 2019 NEWSLETTER

3 Steps to Become More Data-Driven in 2020

Follow our steps to see how data can help your business grow, evolve, and stand out from the competition.

EMBRACE YOUR DATA

Website Redesign Grows Revenue 20%

Discover how Uttermost’s modernized B2B website makes it easier for retailers to find products, place orders, and gain inspiration.

SEE FOR YOURSELF

WEBINAR

Webinar Recap: Changing B2B Buyer Preferences

Revealing retailer buyer trends and strategies for succeeding in today’s digital sales environment.

WATCH THE WEBINAR

'TIS THE SEASON

Holiday Silent Auction

We’re holding a Charity Silent Auction to support the DC Candlelighters Childhood Cancer Foundation this holiday. Thank you to our generous clients and local businesses for donations. Want to get involved? Email wowcsr@whereoware.com.

GET INVOLVED

Behind the Glasses

See a day in the life of our Internal Marketing Associate, Sara!

MEET SARA

GETTING SOCIAL

Acoustic Partner Visit

We had a blast visiting with Acoustic to collaborate on delivering compelling and memorable marketing experiences.

MEET OUR PARTNERS

Annual Cornhole Tournament

We welcomed the fall season at our annual rooftop Cornhole Tournament. C?o?n?g?r?a?t?s to this year’s champions, Brian and Teddy!

CHECK OUT THE COMPETITION

	WHEREOWARE NEWS

SIGNED
We’re excited to welcome new clients Beatriz Ball Collection, The Lang Companies, and Wiland, and extend our relationship with: Currey and Company, Impact, Liberty Furniture, Mariposa, Michel Design Works, Myrtle Beach Golf Holiday, Robert Bosch Tool Corp., and Sullivans.

RELEASED
We launched new e-commerce websites for Becker’s School Supplies and Twelfth State Brands, built by Whereoware. The Pharos Product Suite launched e-commerce website product Pharos Web, and Pharos CRM added exciting new features, like shopping cart functionality and emails to customer and lead contacts.


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NOVEMBER 2019 NEWSLETTER

5 E-Commerce Trends Shaping Holiday Shopping

We’re sharing stand-out trends for delivering customer-centric experiences that impress and increase sales this holiday season.

FESTIVE FORECAST

Data-driven Products Increase Revenue 13%

Uncover how Creative Co-Op delivers smart product recommendations with Episerver Perform, for a personalized experience for every customer.

POWER OF PERFORM

Behind the Glasses

Learn the not-so-hidden talent of our Business Development Representative, Allie!

MEET ALLIE

GETTING SOCIAL

2019 Episerver Ascend Conference

We enjoyed two inspiring days of learning and connecting at Episerver Ascend in Miami.

SEE THE ACTION

	WHEREOWARE NEWS

SIGNED
We’re excited to welcome new clients Beatriz Ball Collection, The Lang Companies, and Wiland, and extend our relationship with: Currey and Company, Impact, Liberty Furniture, Mariposa, Michel Design Works, Myrtle Beach Golf Holiday, Robert Bosch Tool Corp., and Sullivans.

WHEREOWARE
14399 Penrose Place, Suite 450 Chantilly, VA 20151 (703) 821-7448
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Cheers to a New Year and best wishes in 2020!	View Online

Happy Holidays! From our Whereoware family to yours


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DON’T MISS OUR 30-MINUTE WEBINAR:

Is a siloed digital marketing strategy holding your campaigns back?

Join our webinar for tips to implement a winning cross-channel approach.

REGISTER NOW

Wednesday, January 29 | 11:00 A.M. EST

In our free webinar, you’ll learn how to:

Connect Your Data

Guide + Nurture Your Customer Journey

Optimize Content and Messaging Across Channels

Monitor Performance + Stay Nimble

REGISTER NOW

Register anyway, and we’ll email you the recording after the webinar!


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FREE 30-MINUTE WEBINAR

Google Makes UX a Search Ranking Factor in 2021 – What Do You Need To Do Now?

Tuesday, September 1 11:00 AM EST

We’ll share actionable tips for improving your website’s user experience and optimizing your content to align with Google’s new standards.

REGISTER NOW

In our free webinar, you’ll learn:

—

Basics on Google’s Page Experience, Core Web Vitals, and Search Signals

—

Tools to measure your website’s UX

—

Tips for better UX and content optimization

—

Actions to take now to prepare for this change

SAVE YOUR SEAT

Co-Presented by

Anna Yunker

Marketing Analyst,
Whereoware

Joey Moore

Head of Product Strategy
+ Evangelism, Episerver

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Smart growth through digital marketing strategy and activation.

14399 Penrose Place, Suite 450, Chantilly, VA 20151

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FREE 30-MINUTE WEBINAR

A Better Customer Experience in 2021: Website Must-Haves to Drive Online and Offline Sales

Wednesday, December 2 12:00pm EST

A challenging 2020 proved that a strong website experience is critical. Join our webinar for website essentials to drive online and offline sales, and tactical tips for delivering the easy and impressive web experience your customers demand.

REGISTER NOW

In our free webinar, you’ll learn:

Website must-haves to meet customers' expectations.

Ideas to drive offline revenue and support retailer/dealer partners.

How to measure and improve customers’ experience.

Bonus: Get our step-by-step Website and Google UX Checklists.

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Can’t join us?

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Smart growth through digital marketing strategy and activation.

14399 Penrose Place, Suite 450, Chantilly, VA 20151

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20-MINUTE WEBINAR

Dark Mode for Email: What Do You Need to Know?

Learn how to use dark mode to optimize your email marketing

Wednesday, March 25 | 11:00am EST

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In our free webinar, we'll shed light on:

What dark mode is and common misconceptions

Why subscribers are embracing dark mode

Tips and tricks for dark-mode-friendly emails

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Too busy to join?

Register anyway, and we’ll email you the recording after the webinar!

WHEREOWARE

14399 Penrose Place, Suite 450
Chantilly, VA 20151
(703) 821-7448

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FREE 30-MINUTE WEBINAR

Amplifying Lead Acquisition and Nurture

Wednesday, July 15 | 11:00am EST

We’ll cover how to leverage your website, content, and marketing platform to supercharge your lead acquisition and nurture strategy.

REGISTER NOW

In our free webinar, you’ll learn:

Best practices to expand and engage your email list.

Tactics to nurture and convert prospects to customers—fast.

How to use lead scoring and alerts to deliver “hot” leads to your Sales team.

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FREE 30-MINUTE WEBINAR

Google Makes UX a Search Ranking Factor in 2021 – What Do You Need To Do Now?

Tuesday, September 1 11:00 AM EST

We’ll share actionable tips for improving your website’s user experience and optimizing your content to align with Google’s new standards.

REGISTER NOW

Co-Presented by

Anna Yunker

Marketing Analyst,
Whereoware

Joey Moore

Head of Product Strategy
+ Evangelism, Episerver

CAN’T JOIN US?

Register anyway, and we’ll email you the recording and resources after the webinar!

Smart growth through digital marketing strategy and activation.

14399 Penrose Place, Suite 450, Chantilly, VA 20151

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FREE 30-MINUTE WEBINAR

SEO 2020: Your Competitive Advantage

Learn SEO tips for improving your search rankings and driving consistent, qualified traffic to your business.

W?ednesday, A?pril 29 | 1?1:00am EST

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In our free webinar, you'll learn:

How COVID-19 is changing search behavior

Search Engine Optimization basics and quick wins

Tips that B2B, B2C, and Services companies can do now, at all budgets

Tools for monitoring performance and measuring success

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Too busy to join?

Register anyway, and we’ll email you the recording after the webinar!

WHEREOWARE

1?4399 Penrose Place, Suite 450
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FREE 30-MINUTE WEBINAR

3 Steps to Safeguard Email Deliverability

Wednesday, June 17 11:00am EST

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Worried about how COVID-19 is impacting your deliverability?

We’ll cover how to protect your sender reputation, improve inbox placement, and stay connected with your subscribers.

In our free webinar, you’ll learn:

How to safeguard your sending performance.

How to identify and overcome deliverability challenges.

How to maintain strong inbox placement and engagement.

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WHEREOWARE

14399 Penrose Place, Suite 450
Chantilly, VA 20151
(703) 821-7448

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FREE 30-MINUTE WEBINAR

SEO 2020: Your Competitive Advantage

Learn SEO tips for improving your search rankings and driving consistent, qualified traffic to your business.

W?ednesday, A?pril 29 | 1?1:00am EST

REGISTER NOW

In our free webinar, you'll learn:

How COVID-19 is changing search behavior

Search Engine Optimization basics and quick wins

Tips that B2B, B2C, and Services companies can do now, at all budgets

Tools for monitoring performance and measuring success

REGISTER NOW

Too busy to join?

Register anyway, and we’ll email you the recording after the webinar!

WHEREOWARE

1?4399 Penrose Place, Suite 450
C?hantilly, VA 20151
(?703) 8?21-7448

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FREE 30-MINUTE WEBINAR

3 Steps to Safeguard Email Deliverability

Wednesday, June 17 11:00am EST

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Worried about how COVID-19 is impacting your deliverability?

We’ll cover how to protect your sender reputation, improve inbox placement, and stay connected with your subscribers.

In our free webinar, you’ll learn:

How to safeguard your sending performance.

How to identify and overcome deliverability challenges.

How to maintain strong inbox placement and engagement.

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Can’t join us?

Register anyway, and we’ll email you the recording and resources after the webinar!

WHEREOWARE

14399 Penrose Place, Suite 450
Chantilly, VA 20151
(703) 821-7448

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FREE 30-MINUTE WEBINAR

3 Steps to Safeguard Email Deliverability

Wednesday, June 17 11:00am EST

REGISTER NOW

Worried about how COVID-19 is impacting your deliverability?

We’ll cover how to protect your sender reputation, improve inbox placement, and stay connected with your subscribers.

In our free webinar, you’ll learn:

How to safeguard your sending performance.

How to identify and overcome deliverability challenges.

How to maintain strong inbox placement and engagement.

REGISTER NOW

Can’t join us?

Register anyway, and we’ll email you the recording and resources after the webinar!

WHEREOWARE

14399 Penrose Place, Suite 450
Chantilly, VA 20151
(703) 821-7448

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Thank you to our clients for making our spirits bright in 2020. Here’s to the great that awaits in the New Year!

Sending virtually all the joy in 2021 to you and yours, from Whereoware.

Smart growth through digital marketing strategy and activation.

14399 Penrose Place, Suite 450, Chantilly, VA 20151

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